About Us
THE INSPIRATION
Corner bake shops and quaint cupcakeries have been the monuments and landmarks highlighting Ericka Frank’s travels, from Switzerland to San Francisco, New Zealand to New York City. With her eyes always drawn to decorated beauty and a palate forever poised to enjoy another classic confection, Ericka has taken decades of passionate appreciation and turned it into inspired creation. As the owner of The Cup and The Cakery gourmet bake shops, her storefronts are now the palate-pleasing destination for fellow sugar-seeking jetsetters and local fanatics alike.
THE CAKERY
Ericka baked her first birthday cake at age 12 and her first wedding cake at age 14, armed only with decorating lessons from a generous neighbor and a whole lot of enthusiasm. Drawing inspiration from bakeries visited on many trips throughout the world, she continued to refine her signature flavors and classic decorating style over many years, before realizing her dream of opening a corner bakery of her own, The Cakery, in 2005. The Cakery specializes in custom-designed cakes, cupcakes, and cookies and is now recognized as one of the premier boutique bakeries in St. Louis.
THE CUP
Relying on entrepreneurial instincts instilled by family success stories, Ericka expanded her business in 2007, with the opening of The Cup in the Central West End — St. Louis’ original cupcake shop. Due to popular demand, a second location opened in Edwardsville, Illinois, in 2009. Ericka’s small team of talented bakers takes pride in offering locally made, award-winning cupcakes topped with her signature buttercream frosting in a variety of iconic designs. The cupcakes are joined by other ready-to-indulge favorites, including gooey butter cake, single-layer cakes and frosted sugar cookies. Each serving is a delightful feast for both your eyes and your palate!
CAKERY CLASSIC
As the popularity of both bakeries grew within and beyond the St. Louis region, we realized it was time once again to expand our products and services in order to meet a larger demand. As a result, the Cakery Classic Buttercream Frosting brand was created in 2019 and is now shipped online at cakeryclassic.com and is sold by the pint at The Cakery and The Cup, as well as at several local grocers and specialty shops. For those who enjoy our buttercream as an indulgent snack, Cakery Classic Dip-a-roo Sweet Dip is available at both locations of The Cup and can also be shipped (along with pints of buttercream frosting) at cakeryclassic.com.
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